| GEOVISION
has extensive experience creating and producing campaigns using
a social marketing approach. We have specialized in reaching Latino,
African-American and Portuguese-speaking communities with culturally
appropriate and powerful messages.
Our approach focuses on conducting our own primary research. It
may involve working with a group of high school students in the
development of youth messages, and it may result in a TV campaign
based on how an issue has deeply affected someone we found during
research.
Whether they deal with smoking, breast cancer, sexual abstinence,
or family planning, our campaigns ultimately weave together information
based on the lives of real people.
Our work has been recognized with numerous awards, including two
EMMYs for Outstanding Public Service Campaign.
We are most proud, however, of the fact that our campaigns have
a strong positive impact on our communities.
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